Prada Group strengthens cybersecurity
The luxury giant has chosen Cyber Guru solutions to make cyber security a strategic pillar, capable of supporting the business and protecting the value of its brands globally
The Prada Group embodies global excellence in the world of luxury, custodian of iconic brands such as Prada, Miu Miu, Church’s, Car Shoe, Marchesi 1824 and Luna Rossa. Thanks to a vision that skillfully blends tradition and innovation, the company has established itself as a symbol of great craftsmanship. With more than 14,900 employees, the Group designs and manufactures ready-to-wear, leather goods, footwear and jewelry collections, distributing its products in more than 70 countries through 593 directly operated stores (DOS), e-commerce channels, selected retailers and department stores. It also operates in the eyewear and beauty sectors through licensing agreements with industry leaders.
Prada S.p.A. is listed on the Hong Kong Stock Exchange under the code 1913 for about 20 percent, while the remaining capital is controlled by the Prada-Bertelli family. In addition to the unmistakable aesthetics of its products, the Group is distinguished by its ongoing commitment to sustainability, promoted with determination by the son of Miuccia Prada e Patrizio Bertelli, Lorenzo, the man who represents the future of the Group.
In the midst of a phase of transformation and evolution, the luxury giant, led by Andrea Guerra, has chosen to decisively face the challenges of digital, putting cybersecurity at the center of its business strategy. We talk about this with Ugo Vignolo Lutati, who in April 2023 assumed the role of Chief Information Security Officer (CISO) of the Prada Group.. «With my entry and a direct report to the board, cybersecurity has become a strategic priority for the company – explains Vignolo Lutati. «It is no longer considered a cost, but an enabling factor for business. This change of perspective is fundamental, because cyber risk must be recognized and mitigated with structured and targeted approaches».
For a company like Prada, which for decades has focused on product, manufacturing, and retail and storefronts, adopting a robust cyber strategy is a necessary step. “Now there is a need to structure back-office processes, including cyber security,” says Prada Group’s CISO.
The immersive approach to cybersecurity: the SecYOUrity program
To integrate cybersecurity into everyday business life, Prada has launched an ambitious awareness and training program, which has been christened SecYOUrity. “The message is clear: cybersecurity starts with each individual, and it must become a natural habit, even outside the work environment,” Vignolo Lutati stresses. Even through bimonthly cybersecurity pills tagged Cyber Guru and engaging communication initiatives, the new program aims to transform corporate culture.
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